Dan Acuff After 22 years as a marketing consultant to more than 50 major corporations, Dr. Dan Acuff has concluded there is one powerful aspect of people's behavior that is the source of the results they either produce or don't:

It's what they are saying to themselves.

In a highly entertaining and interactive approach that puts his audience to work, Dr. Acuff delivers the 7 breakthrough strategies of:

SUCCESS TALK: What To Say To Yourself To Succeed - in Business and Life!

We're not talking about another motivational talk that will leave people inspired, but with no lasting tools. Dr. Acuff has discovered and created practical breakthrough strategies and techniques to actually transform forever the way people talk to themselves. Change the way you talk to yourself and you will change your results!

Dr. Acuff is the author of a variety of articles on new product development, product and program maximization, marketing and advertising. His foundational Free Press/Simon & Schuster book on marketing to families and kids: What Kids Buy and Why: The Psychology of Marketing to Kids is a classic in its field and has been translated into Japanese and Chinese.

A partial list of clients:

  • Microsoft
  • ABC TV
  • Hallmark
  • Johnson & Johnson
  • CBS
  • Disney
  • Mattel
  • Frito-Lay
  • PepsiCo
  • Coca-Cola
  • Dakin
  • Amblin/Spielberg
  • Scholastic
  • Kraft
  • Nike
  • MCA Universal
  • Hunt Wesson
  • Nestle
  • Nickelodeon
  • Kelloggs
  • Marvel
  • Van De Kamps
  • LucasFilm
  • Warner Brothers
  • Hasbro
  • Pilsbury
  • M&M Mars
  • National Geographic
  • Saban
  • Kodak
  • Avery
  • General Mills
  • Dominos
  • Pizza Hut
  • Sega
  • I-Hop
  • Twentieth
        Century Fox
  • The World
        Health Organization
  • SUCCESS TALK: What To Say To Yourself to Succeed - in Business and Life, and related communication and empowerment strategies, have application in a wide variety of arenas including: Motivation, Inspiration, Corporate Culture Change, Marketing, Sales, Productivity, Team-Building, Leadership, and Communication. Interestingly, Dr. Acuff is also an avid golfer and has applied the Success Talk principles to golf in his soon-to-be-published book: GOLF TALK: What To Say To Yourself From Tee To Green.

    Given Dr. Acuff's years of work with children, and the fact that his Ph.D. is in Education, he has also applied the SUCCESS TALK principles to empowering children and positively impacting the parent and teacher-child relationship.

    Dr. Dan Acuff is a much sought-after speaker both in the United States and internationally, having spoken before over 5,000 individuals worldwide including France, Spain, Costa Rica, India, Australia, Mexico, Canada and the UK. His out-from-behind-the-podium and out into the audience, personal style is both refreshing and impactful.


    Contact: dacuffq@aol.com to contract Dr. Acuff as a consultant and/or speaker